With a passion for nature and off-road adventures, Jeremy Bergh founded Alu-Cab in Cape Town in 2000. Frustrated by impractical hardtops, he developed an easy-to-use, high-quality model. Today, Alu-Cab stands for high-quality aluminum vehicle bodies for commercial use, off-road and adventure. In addition to standard hardtops, Alu-Cab also manufactures custom expedition vehicles in various sizes - from jeeps to large trucks. Vehicles with Alu-Cab products prove themselves on Africa's trails and are popular with major four-wheel-drive campervan rental companies in South Africa. Genesis Import is the exclusive importer for Europe.

Over 20 years ago, James Baroud, dissatisfied with the existing tents, began to develop his own innovative hard-shell and folding tents. The regular use of the roof tents during off-road adventures and rallies by the company owners led to continuous improvement and innovation. James Baroud of Porto, Portugal, now produces roof tents, awnings and accessories that are often the first to feature innovations, design features and construction details later adopted by others. Genesis Import is the exclusive importer for Germany, Austria, Poland, Denmark, Norway, Sweden and Slovenia

LED driving lamps including daytime running light and position light, often with ECE approval for road traffic, some with extended beam. Precise design, high-quality workmanship - also for motorsport demands. Founded in 2010 in Great Britain, Lazer Lamps pursues the goal of offering the best lighting technology. Many motorsport and WRC teams already use Lazer Lamps LED headlights. As a European company, Lazer Lamps meets strict E-approved requirements from the start, with production in the UK for European standards. Genesis import exclusively for Lazer Lamps off-road sector in Germany and Austria.

Founded in 1958 as Jacob Spring Works (JSW) in Melbourne, the company developed from the 1980s under the name JSW Parts into a specialist for door wings and coil springs for cars, trucks, buses and off-road vehicles. The introduction of the Ironman4x4 brand followed in 1988 due to the off-road boom to offer rugged suspensions and replacement parts. The resilient Ironman 4x4 suspensions easily handle demanding conditions and additional equipment. Genesis Import is the importer in German speaking regions.

The ultimate teardrop trailer "EdgeOut" combined with innovative and ultra-modern design. The Edgeout trailer consists of two separately separated units - a sleeping cabin and a kitchen in the rear part. The robust and low-maintenance trailer offers space for two people, but can be extended with a roof tent. Combining attention to detail with ultimate comfort, the lightweight Teardrop trailer is your reliable companion on your travels to the most remote places in the world. Genesis Import is the exclusive importer for Europe.

Indeflate is a device that ensures that two tires can be inflated or deflated simultaneously. When the tires are connected, the device automatically equalizes the pressure between them. Manufactured locally in South Africa, the Indeflate has been tested to withstand the forces of nature and withstand demanding overland travel. Although the Indeflate is primarily used by 4x4 and overlanding drivers, its multi-functionality makes it useful in many other situations.

Since 2004, Escape Gear has been producing high quality custom seat covers, dash covers and spare tire covers in perfect fit for many SUV, off-road and pickup vehicles. And it does so with a quality that can only be achieved by hand. In 2015, the product line was expanded to include bags, storage systems and accessories. Escape Gear is based in Cape Town, South Africa. Genesis Import is the exclusive importer for Germany.

T-Max Industrial CO., LTD is one of the top winch manufacturers in the world. Their product line ranges from electric quad winches with 1,100 kg pulling force to hydraulic truck winches with nearly 8,400 kg pulling force. In addition, T-Max produces accessories for off-roaders such as compressors, jacks, tire repair kits and dual battery systems. Salvage paraphernalia such as straps, pulleys, shackles and complete recovery sets are also included. T-Max manufactures synthetic and Dyneema® recovery ropes. The company is headquartered in Hangzhou, China. Genesis Import is the exclusive importer for Germany.

Camp Cover sets the standard in southern Africa for bags, protective covers and camping accessories. The robust products from Cape Town accompany practically every off-road vehicle on its tours. The wide range offers solutions for various transport tasks in or on the car. From over 100 products we have selected the best. Currently, the product range undergoes a change, with olive green zippers and piping on new products. The fabric colors are getting slightly lighter. Camp Cover is headquartered in Cape Town, South Africa. Genesis Import is the exclusive importer for Europe.

The EZDown tailgate dampers and EZUp hood lifts are a joint development between Industrial Specialized Applications (ISA) of South Africa and Germany's Stabilus GmbH, the inventor and world market leader in gas springs. ISA, Stabilus' sole distributor in Africa, is responsible for product design, development and production of all fasteners, while Stabilus supplies the gas pressure dampers and springs, which are manufactured in Germany. EZDown is headquartered in Johannesburg, South Africa. Genesis Import is the exclusive importer for Germany and Austria.

Plastic sand plates from Taiwanese manufacturer HEBE® are an attractive alternative to conventional metal sand plates or heavyweight fiberglass waffle boards. Made of impact-resistant and shatterproof polypropylene plastic (PP), they facilitate vehicle recovery in mud, sand and snow. They can withstand severe bending without risk of breakage and can be used in temperatures as low as -30° Celsius. Genesis Import is the exclusive importer.

The SnoMaster coolers and freezers are simply unique! Since development and production are managed by the two owners Shane and Warren Bennett themselves, the customer use is the first priority. Since the two use the coolers themselves, they know the requirements and weaknesses of the products. Genesis Import is the exclusive importer for Europe.